This is Target Marketing at its Best! We can help your business grow!
Put your advertising dollars to work by promoting your product or service to a targeted audience. WV Family is free to the public and distributed bi-monthly to more than 375 highly visible sites. According to our 2011 Circulation and Verification Audit by Circulation Verification Council (CVC), 95% of our readers are the primary shoppers for their household – which means we have a powerful readership of decision makers. We have a 98% read rate – meaning 98% of our copies distributed are picked up by readers, compared to 83% national average for newspapers and magazines. Our average net circulation of 14,689, and 2.05 readers per copy deliver an impressive 30,112 readers per edition. Of those 30,112 readers, 91% are women, 78% are between ages of 25-44.
Our readers support their community and local businesses. They seek purchases that support their families throughout the stages of their lives, health care, clothing, food, transportation, education, entertainment, the arts, sports, recreation, home improvement, and more.
According to Readex Research Reader Profile, the majority of readers of regional family magazines (such as WV Family Magazine) are college-educated women in their mid-30s, with buying power for families, with an average income of almost $75,000. Businesses should know that these readers look to advertisements in WV Family Magazine for information on goods and services to purchase.
Our readers are a part of the consumer group that spends more than $1.7 trillion per year – FAMILIES WITH CHILDREN. 59% of our readers have children ages 5-12. 49% have children under the age of 5. And 37% have children ages 13-18. According to Expenditures on Children by Family Report by the U.S. Department of Agriculture, Center for Nutrition Policy & Promotion, families making over $74,900 annually will spend over $300,000 per child from birth to age 18. Families making less with spend over $200,000 per child.
What distinguishes us from other advertising venues? We have a premium magazine format with quality gloss pages and full color throughout – more durability and attractive . We have a powerful readership of family decision makers. We have an audited distribution of over 350 locations in WV. We are a cost-effective vehicle for brand building. We are the only publication devoted to family life in this region. We are dedicated to providing families with ideas and local resources.
Our magazine gives you a targeted audience and an award-winning staff, helping you reach over 30,000 readers in your county and surrounding counties.
To request a media kit containing a copy of our most current issue, deadlines, and rates - please call 304-472-4528 or email .
Our readers are Active & Educated Parents of Growing Families